"A Behavioral Theory of Market Expansion Based on the Opportunity Prospects ..."

Ilídio Barreto (2012)

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DOI: 10.1287/ORSC.1110.0674

access: closed

type: Journal Article

metadata version: 2020-07-16

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Ilídio Barreto:
A Behavioral Theory of Market Expansion Based on the Opportunity Prospects Rule. Organ. Sci. 23(4): 1008-1023 (2012)

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