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"Understanding customer relationship management (CRM) adoption in an Arab ..."
Faten N. Jaber, Lyndon Simkin (2017)
- Faten N. Jaber

, Lyndon Simkin:
Understanding customer relationship management (CRM) adoption in an Arab Middle Eastern context. Behav. Inf. Technol. 36(10): 1020-1036 (2017)

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