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"From ideation to execution: Unleashing the power of generative AI in ..."

Name: dblp XML data dump
Creator: Schloss Dagstuhl - Leibniz Center for Informatics
Published: 1993
License: https://creativecommons.org/publicdomain/zero/1.0/
Keywords: dblp, XML, computer science, scholarly publications, metadata

Sayeed Haider Salih et al. (2026)

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DOI: 10.1016/J.ARRAY.2025.100630

access: open

type: Journal Article

metadata version: 2026-03-24

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  dblp key:
  - journals/array/SalihHAtHEM26
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  - https://dblp.org/rec/journals/array/SalihHAtHEM26
Sayeed Haider Salih, Omayma Husain, Refan Mohamed Almohamedh, Hayfaa tajelsier, Aisha Hassan Abdalla Hashim, Hashim Elshafie, Abdelwahed Motwakel:
From ideation to execution: Unleashing the power of generative AI in modern digital marketing and customer engagement- A systematic literature review and case study. Array 29: 100630 (2026)

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last updated on 2026-03-24 08:42 CET by the dblp team

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