"The Influence of Brand Image on Consumer Purchase Intention and Its Impact ..."

Cindy Lie, Regina Eka Riantini, Viany Utami Tjhin (2022)

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DOI: 10.1145/3537693.3537753

access: closed

type: Conference or Workshop Paper

metadata version: 2023-07-25

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Cindy Lie, Regina Eka Riantini, Viany Utami Tjhin:
The Influence of Brand Image on Consumer Purchase Intention and Its Impact on Portable Wi-Fi Modem Online Purchase Decision. ICEEG 2022: 382-386

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