"Strategic Planning Tools inside the Marketing-Information-System in use by ..."

Karl W. Wöber (1994)

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DOI: 10.1007/978-3-7091-9343-3_31

access: closed

type: Conference or Workshop Paper

metadata version: 2020-05-30

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Karl W. Wöber:
Strategic Planning Tools inside the Marketing-Information-System in use by the Austrian National Tourist Office. ENTER 1994: 201-208

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