"Getting IT Right- Understanding the Impact of Social cues on Virtual ..."

Sakshi Sharma, Agam Gupta, P. Vigneswara Ilavarasan (2025)

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type: Conference or Workshop Paper

metadata version: 2025-09-30

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Sakshi Sharma, Agam Gupta, P. Vigneswara Ilavarasan:
Getting IT Right- Understanding the Impact of Social cues on Virtual influencer's Content. ECIS 2025

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