"Does Content Relevance Lead to Positive Attitude toward Websites? ..."

Chunping Jiang et al. (2009)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2012-01-03

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  dblp key:
  - conf/amcis/JiangKSP09
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  - https://dblp.org/rec/conf/amcis/JiangKSP09
Chunping Jiang, Kai H. Lim, Yongqiang Sun, Jerry Zeyu Peng:
Does Content Relevance Lead to Positive Attitude toward Websites? Exploring the Role of Flow and Goal Specificity. AMCIS 2009: 727

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