"The Business Value of Firms' Social Media Efforts: Evidence from Facebook."

Sunghun Chung et al. (2015)

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DOI: 10.1145/2781562.2781604

access: closed

type: Conference or Workshop Paper

metadata version: 2018-11-06

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  dblp key:
  - conf/ACMicec/ChungAHP15
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  - https://dblp.org/rec/conf/ACMicec/ChungAHP15
Sunghun Chung, Animesh Animesh, Kunsoo Han, Alain Pinsonneault:
The Business Value of Firms' Social Media Efforts: Evidence from Facebook. ICEC 2015: 36:1-36:8

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