What keeps the mobile hotel booking users loyal? Investigating the roles of self-efficacy, compatibility, perceived ease of use, and perceived convenience.

Fri, 01 Jan 2016 00:00:00 +0100

Ahmet Bulent Ozturk, Anil Bilgihan, Khaldoon Nusair, Fevzi Okumus :
What keeps the mobile hotel booking users loyal? Investigating the roles of self-efficacy, compatibility, perceived ease of use, and perceived convenience. Int. J. Inf. Manag. 36(6): 1350-1359 (2016)